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Mar 4, 20242 min read
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jen0262
Feb 5, 20242 min read
Getting The Offer Right: Expert Tips for Success in 2024
I know a consultant who charges $9k for one month to help people articulate their offers. That's 4 x 1hr meetings plus some homework for...
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jen0262
Jan 22, 20242 min read
Sales = Hospitality
We can feel that sales is UNTASTEFUL It’s ASKING for people’s time, money, and attention Sales is PUSHING for business. Sales entails...
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jen0262
Jan 8, 20243 min read
The Five Stages Of Lead Generation
There are many stages of lead generation - five in particular. When we are asked if we will bring company leads in exchange for a...
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jen0262
Jan 8, 20241 min read
2023: A Year In Review
We looked at our numbers for the year and found some interesting trends that helped us forecast and plan our strategy for 2024. 44...
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jen0262
Dec 11, 20232 min read
Gimmicks Don’t Work
I’m often asked if we should try a new gif image in emails and outbound LinkedIn messages. Or auto generated personalized images that...
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jen0262
Dec 4, 20233 min read
Building Your Brand On LinkedIn
Building your thought-leadership and brand presence on LinkedIn is quite straightforward but often overlooked. Imagine inbound inquiries...
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jen0262
Nov 27, 20231 min read
Growth Is An Evergreen Investment
As the global economy slows down there is one area of business that should never slow down. New business development. In fact, many...
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jen0262
Nov 20, 20232 min read
Should I Wait Until January To Start Business Development?
This is a common sentiment around this time of the year. This is the Thanksgiving to New Year period where many businesses slow down,...
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jen0262
Nov 13, 20233 min read
How To Win Back 70% of Your Sales Development Time And Focus On Closing Deals
If you are turning over $500k or more per year and you are generating B2B leads via word of mouth, referral, networking, events, etc....
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jen0262
Oct 31, 20232 min read
Having Confidence To Leverage Your Story
As experts we have many things to share and often we do not know where to start. When we introduce ourselves, are we our job title? [and...
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jen0262
Oct 16, 20231 min read
A 50% Deal For You This Q4
We know times are tight for businesses currently; as a result we would like to offer you a 50% deal - that means our monthly LinkedIn and...
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jen0262
Oct 2, 20232 min read
Want more sales development? Let us do it for you.
If you are an expert in your field - doing your own lead generation and sales development is a grind!! Being 50% expert and 50% marketeer...
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jen0262
Sep 25, 20233 min read
Eat Complexity For Your Clients
I traveled to Portugal this week for a friend’s birthday. Two years ago during the pandemic I traveled here and was massively overwhelmed...
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jen0262
Sep 11, 20234 min read
Does Cold Email Work?
You might feel that cold email doesn’t work and goes straight into the spam inbox. However, for every cold message campaign you bin, that...
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jen0262
Aug 30, 20233 min read
Why You Don’t Need To Fear Competition
I used to be soooooo afraid that someone else would have a consulting offer just like mine, which would make me redundant. Fear of...
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jen0262
Aug 21, 20232 min read
Referred Business vs Generating Leads
A client of ours has been struggling to generate new business and cover payroll this year. We have been generating leads for them and...
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jen0262
Aug 15, 20232 min read
Don’t Talk About What You Do
A classic mistake in B2B conversations and cold outreach I see all the time is people talk in terms of what you do. I run Facebook ads. I...
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jen0262
Jul 31, 20231 min read
What You Measure Grows!
In his book, 'The Four Disciplines of Execution' - Sean Covey talks about LAG and LEAD measures. LAG measures are our success goals -...
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jen0262
Jul 25, 20233 min read
Want Frictionless Selling?
We get asked all the time if we work on a revenue share, or commission basis. Or guarantee the number of booked calls every single month....
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jen0262
Jul 19, 20232 min read
Set Up Your Own Lead Generation Machine
Entrepreneurs, Agency Owners, CEOs, founders ... ....set up your entire organic B2B lead generation and appointment setting system...
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