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jen0262
Apr 3, 20232 min read
How To Improve The Deliverability of Your Cold Email
Google regularly updates its settings which means email deliverability and the open and reply rates of many campaigns are affected. My...
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jen0262
Mar 20, 20231 min read
Action Beats Fear
When it comes to business development, lead generation, and sales - many people are afraid. It’s awkward to feel spammy or pitchy when...
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jen0262
Mar 6, 20231 min read
Pre Sell Your Service
60% Of The High Ticket Buying Decisions Happens Before The First Meeting Why do people network? Join golf clubs, members clubs, or...
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jen0262
Feb 20, 20233 min read
Looking for Guarantees
We sometimes get prospects asking us for work guarantees or payment by commission per qualified lead secured. They ask this because they...
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jen0262
Feb 7, 20231 min read
The Simplest Organic Funnel
Do you need a funnel, landing page, or website to land clients? Or cookies or click-tracking to retarget visitors with paid ads? Or an...
46 views0 comments
jen0262
Feb 2, 20231 min read
Want To Win the Lottery?
It’s pretty common to wish to buy a lottery ticket. Even if you don’t buy tickets, it’s easy to daydream of being the lucky one by...
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jen0262
Jan 16, 20232 min read
Sales Is Life
[Sales for those who hate the idea of selling] For those who feel like selling is a skill, we might never have. Or it’s the domain of...
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jen0262
Jan 9, 20232 min read
Iterating Your Offer For Product Market Fit
Prospects come to us asking for help to generate leads. They do not have a consistent pipeline of new deals to draw on. They lack...
16 views0 comments
jen0262
Jan 3, 20232 min read
Why Sales Is Like Hospitality
We can feel that sales is an activity that ASKS for people’s time, money, and attention. Sales is ASKING for business. Sales entail...
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jen0262
Dec 21, 20222 min read
The Problem Based Niche
If you have a niche, perhaps you help ‘home contractors’ such as electricians, plumbers, and builders with Facebook ads. Or, if you are...
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jen0262
Dec 12, 20222 min read
Holiday Objections
Around this time of the year, it is common to come against the “holiday” objection in sales calls with prospects. By this, I mean the...
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jen0262
Dec 8, 20222 min read
What I Learned About Business From Plants Vs Zombies
On a recent long-haul flight, I played a computer game called “Plants vs. Zombies” and learned a valuable business lesson. The game...
87 views0 comments
jen0262
Nov 2, 20221 min read
People Want To Buy
An old adage goes: “People love to buy, but they don’t love to be sold”. Indeed. When we are sad, it’s common to go shopping and spend...
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jen0262
Oct 24, 20222 min read
Who Is Your Ideal Client
Getting hyper-specific about your ideal client is not easy But it is super important if you want to sell your consulting offer like...
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jen0262
Sep 22, 20224 min read
Does Cold Email Work?
Crafting a good email script for cold outreach is one of the things many consultants struggle to do. Yet a good first outreach message to...
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jen0262
Sep 12, 20221 min read
Who else finds business good therapy?
You have to take on risks in order to grow you have to grow new skills and new mental maps to understand business, finance, and sales you...
33 views0 comments
jen0262
Aug 29, 20222 min read
Content That Sells
Every business owner’s dream is to have calls booked in their calendar with leads who are fully qualified. Business owners ask us if we...
27 views0 comments
jen0262
Aug 15, 20222 min read
The Reason Why You're Not Getting New Clients Might Not Be What You Think
If you are seeking more clients via the lead generation channel or strategy or asking: How can I use LinkedIn to get new clients? How can...
34 views0 comments
jen0262
Aug 10, 20224 min read
Three Secrets Of LinkedIn
If LinkedIn has not worked well for you in the past, this post might help you out. If you post content, add the right people, and even...
51 views0 comments
jen0262
Aug 1, 20222 min read
Why You Should Give Away Your Knowledge For Free
You may fear that giving information away for free online is not good for your business. People won’t pay for your advice or services if...
58 views0 comments
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