Don't Be A Wallflower

Do you go to a party and stand in the corner?

Or do you attend a conference, set up a table or stall Wallflower, and wait for people to walk up to you?

Or do you enter a party and find some new people to talk to?

Do you wander around a conference and introduce yourself in the breakout sessions, at the coffee kart, or lunch table?

Or better, do you Wallflower find the attendee list and directly contact interesting people suggesting a coffee or a meeting?

Waiting for people to come to you at a party is like having a LinkedIn profile and not posting anything.

Or never contacting your network, or engaging in conversations, or inviting a chat.

LinkedIn is the best B2B networking and social media platform because of the number of critical decision-makers you can access directly, no matter your timezone or location.

Good networking is simple: walk up, introduce yourself, ask intelligent questions, and initiate a conversation.

Don’t wait for others to come to you.

People out there want to meet you.

Businesses need the solutions you have.

Don’t be a wallflower.

Don't Be A Wallflower | Jen Bishop consulting best lead generation agency and marketing strategy social media London UK

Sales Is Your Business

Learning to be good at sales is not simply about learning a call framework or sales script, getting good at objection handling, and/or close techniques.

Sales is crafting your offer.

Sales is crafting all your content and copy, sales letters, and videos.

Sales is crafting your outreach messages and follow-up messages.

Sales is setting appointments and qualifying leads.

Sales is conducting a sales call/ messenger chat and closing.

Sales in delivering your service and creating great results.

Sales is nurturing your community both paid and unpaid.

Sales is creating delighted customers who want to refer you to others and to buy again at a higher tier.

Sales is an end-to-end process and every step builds to the next.

If you don't have a great offer, you don't have great copy, you don't get qualified leads, you struggle to close, you struggle to create great results, and never get recurring clients.

Sales IS your business.

Sales Is Your Business | Jen Bishop consulting best lead generation agency and marketing strategy social media London UK

The Power of B2B Campaigns

If you have multiple service offerings and solutions,

And you find it hard to articulate your offer and put the full breadth and complexity of what you can do in simple terms.

And if you are stuck using generic language such as "We help businesses solve IT problems."

Then you need to learn the power of B2B campaigns.

Check out the full video training here.

In a campaign you choose, one EASY, FAST solution with BIG RESULTs.

Then you focus on the defined audience and business type.

It's of critical importance to get hyper-specific with your campaign about their start point and their challenge,

As well as the unique solution you offer and the defined endpoint.

If your EASY, FAST solution is strategic enough to get you in the door

This means you're then positioned to upsell your whole tool kit of offers and ascend the client to a long-term, high-ticket client.

This way, you don't HAVE to use such generic language to talk about everything you do.

You get super specific to open the door.

Then you upsell the rest.

If you want help designing your B2B campaign to get you in the door with high ticket [$10k - $100k] corporates, then comment below or send me a DM, and we can set up a chat.

Check out the full video training here.

The Power of B2B Campaigns | Jen Bishop consulting best lead generation agency and marketing strategy social media London UK